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Sales Director or Account Executive, CPG Brands

Sales · Toronto, Ontario
Department Sales
Employment Type Full-Time
Minimum Experience Experienced

Sales Director or Account Executive, CPG Brands


At Sampler, we deliver data-driven product experiences that create personalized relationships between people and brands. In other words, we help brands create more targeted and measurable sampling programs that ultimately get their products into the right hands.

Our founder started her career handing out product samples on street corners recognizing that it was not an efficient way for a brand to build a relationship with a consumer. 

Since 2013, we’ve worked with over 300 brands to deliver millions of product samples to consumers worldwide, backed by robust 1st party targeting data, extensive remarketing capabilities, and integrations with other critical systems in the brand marketer’s stack. We’re literally changing the face of product sampling.


About You:

You are a motivated and experienced solution seller who loves and knows the consumer packaged good industry. You have experience in digital media and experience working with large established CPG brands for 2-7 years. You have a deep knowledge of the CPG space and are passionate about reshaping the way brands distribute samples. You will be based in our Toronto based office and may be required to travel approximately 1-2 times/quarter to visit some of your customers in places like New York, California and maybe even Europe.

About Us:

When you come to Sampler, you’re joining a rapidly-growing team of passionate people from all walks of life. We’re female-founded and prize diversity, we think our work is fun, even on the days when it’s hard. We prize personal growth, and work to ensure all of our colleagues are learning as much as they can every day.

We’ve created an amazing technology that make a real difference in the way CPG brands connect with their consumers and we pride ourselves in an environment that prioritizes: Ownership,Transparency, Inclusivity, Growth and Balance as our core values.


About the Role:

As a Sales Director or Account Executive, CPG Brands your responsibilities will include:

  • Scheduling & delivering client needs assessments & capability reviews with CPG organizations 

  • Develop and execute account plans to drive key activities and growth with assigned clients
  • Cultivating relationships with the various decision makers across roles like Brand Management, Digital Marketing, E-Commerce, CRM

  • Consulting on the strategies and solutions these clients should be leveraging to execute an effective digital sampling program

  • Collaborating with the Client Success Manager on your team to ensure Sampler is delivering the best experience

  • Pipeline & forecast management through Salesforce

Qualities We’ll Be Looking For:

  • Startup mentality

  • Proactive 

  • Success oriented 

  • Excellent communication skills

  • Solution selling experience

  • Highly organized with great attention to detail

  • Great at problem solving

  • Strong team player

  • Powerpoint proficient

  • Experience working with Salesforce CRM


Why Sampler?


  • An inclusive culture where you will grow and where your voice will be heard

  • A true team environment that promotes collaboration and celebration


  • An awesome office space full of energy & friendly faces

  • Central location at Adelaide & Spadina, with some of the city’s best lunch spots

  • Flexible working hours and work from home days


  • Group health & dental benefits

  • Stock options

  • Generous vacation policy


  • Bi-weekly catered lunches

  • A truly amazing espresso machine.

  • Healthy snacks & refreshments (and some less-healthy ones)

  • Dog friendly office

  • Weekly on-site yoga classes

Sampler is a proudly diverse company and encourages applications from candidates of colour, women, queer candidates, candidates with caregiving responsibilities, immigrant candidates, transgender candidates, and candidates with disabilities.

Thank You

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  • Location
    Toronto, Ontario
  • Department
  • Employment Type
  • Minimum Experience